• Change of paradigm. From ’We, authorities, will protect you’ to ‘You, citizen, should be actively involved’. These affirmations mean that you should be prepared to be self-sufficient concerning to your own protection and your community protection always inside the framework of the emergency. Be used to this sort of situations normalizing them. (TOP CHALLENGE scored 3/12 among our 12 best challenges)
• Educate kids and the young ones.
• Explain clearly that responders cannot protect everybody in case of major incident. Self-protection and prevention are keys.
• Build trust involving communities and key stakeholders in risk management permanently: from risk awareness to the preparation of scenarios, to the decisions and behaviour during the emergency, to verifications, to drills and exercises. (TOP CHALLENGE scored 4/12 among our 12 best challenges)
• Perform communication campaigns targeted to specific communities, with messages, exchanges and media carefully studied. Generate multi-language apps, with standardized symbology. Consider community’s lessons learnt by past disasters, collective memory, community’s values.
• Manage and involve mass media. Perform training on means for mass information (social media, smartphones...).
• Be prepared to provide massive alerts to population.(TOP CHALLENGE scored 12/12 among our 12 best challenges)
• Plan and prepare the involvement of volunteers and other civil society members in the emergency.
• Identify key stakeholders and increase their understanding about the risk, either those with power to create opinion and those that take key decisions.

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